Every healthy relationship between a creative agency & a brand's marketing team should be built around an aligned vision, a determination to make the most effective and persuasive work, and a commitment to always be an objective and supportive partner. Simon's role is to make sure we always stay true to our end of that bargain. With 20 years in the industry working at some of the big global advertising agencies, from M&C Saatchi to Leo Burnett, via AMV BBDO & ENGINE (oh and a stint at the BBC) before leaving to set up the OPC. Previous clients include the BBC, Guinness, McDonald's, Red Bull, and Sainsbury's.

Whatever media a brand needs to utilise, Nigel’s role is to ensure that the expression of the strategic focus is both visually compelling and persuasive, to make sure that its audience notices it and knows why they should care about it. He has lead the creative departments of Ogilvy, Leagas Delaney and AMV/BBDO and created campaigns for the likes of Unilever, Nissan, The Red Cross, KFC, The Guardian and Patek Philippe. His work across countless brands and virtually every sector has made him one of the industry’s most awarded copywriters.

From uncovering that transformative brand truth to determining the right role to play in consumers’ lives, Marie’s role is to bring clarity and focus to your brief, your brand and your campaign. Marie started her career with 6 years at Ogilvy, learning the ropes at one of the biggest and most successful network agencies. Since then she has focussed more on life as a freelance strategy director, which brings the benefit of a vastly varied list of brands she has worked on, from Dove to McDonald’s, Visa to Mondelez and more, at agencies like Leo Burnett, Mother and Uncommon.

With over 15+ years experience in the advertising industry delivering projects for the likes of Grey, Havas, Adam&EveDDB, Dentsu and more, and more recently leading climate-focused projects in the sustainable food sector, Gemma brings a mix of creative industry expertise, sustainability leadership and a deep passion for making work that matters.

Amy has led the development of integrated campaigns across a multitude of verticals for OPC. Her core skill is knowing how to oversee big productions and keep all the plates spinning and timings on track. She has previously spent time at the Mullen Lowe, Adam & Eve, VCCP and AMV BBDO amongst others.

Anna works where art, design, fashion, and luxury meet creating strategic campaigns that fuse culture with brands to build brand equity and connect with influential audiences. She has developed brand partnerships with prestigious institutions including Venice Biennale, Frieze, The Royal Academy, Sadler's Wells, National Theatre, Milan Design Week and with global brands including IHG, William Grant & Sons, NEOM, Investec, and Sotheby's to significantly enhance brand positioning and engagement within the HNWI market segment.

John's vast experience has mostly come working at big network agencies on brands in financial services, utilities, automotive and the public sector. In 2021 John stepped sideways into the world's largest business consultancy, Deloitte, where he worked with the WSJ helping define their subscription modeling in the US and globally.